If Webdata fuels your business – supporting CI or BI based decision-making or data-driven products and services – you need to make sure that the data stream you rely on is as high-value and strategic as the decisions it feeds.
If you are experiencing any of these…
- Your data products aren’t producing…
- Your pricing models stop optimizing…
- Your competitive intelligence drops two dozen IQ points…
- Or your market monitoring falls asleep at the wheel…
…there may be fundamental issues in your Webdata supply chain that you need to address.
Here’s what may be going wrong – and the technological capabilities that you (or your data supplier) should have in order to address them:
If your data products don’t produce perhaps you aren’t bringing in the right Webdata to make your product sticky. Or maybe you’re not refreshing the data you provide often enough to keep your clients happy. You need to ensure your data stream includes data from hard-to-get sources, and that the extraction technology can easily handle frequent pulls.
If your pricing models stop optimizing perhaps you aren’t capturing the entire dataset you need to get the most optimal look at how the market expects your product to be priced. You need to have access to massive data extracts – maybe even millions of products – from many sites, frequently.
If your competitive intelligence drops two dozen IQ points perhaps you aren’t on top of all your competitors’ activities – or you aren’t equipped to quickly add new sources when a new player or product comes onto the scene. When competitors add something to their site, you should be able to receive automatic alerts with all changes highlighted. And adding new competitors should be fast and easy.
If your market monitoring falls asleep at the wheel perhaps the scripts being used to bring back the Webdata are always in the shop – being fixed or completely re-written. Because websites are always changing, extraction routines need to be persistent and flexible so they can handle moderate changes without breaking.
Your operations, algorithms, and product offerings require a dependable flow of data sourced from the Web. You can’t live with suboptimal performance. So whether you’re looking for an on-premise technology or you want a third party to extract the Webdata, look for a supplier with the scale, persistence, easy source expansion, and automated change highlighting you require.
Because death by data deficiency is a horrible way to go.
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